Groww vs Upstox | Broker Comparison

Groww vs Upstox

Side-by-side view of features, pricing context, and platform fit.

Groww

Groww

Active Clients: 1,24,80,505

Groww is a Bangalore-based online brokerage firm operating under Groww Invest Tech Pvt Ltd, a SEBI-registered broker and member of the NSE and BSE. Initially, it began as a direct mutual fund platform, and subsequentl...

Upstox

Upstox

Active Clients: 20,36,413

Upstox is a technologically advanced low-cost brokerage firm in India, offering trading services in equities, commodities, currency, futures, and options via web and mobile platforms. Upstox has received investment fr...

Side-by-Side Compare Table

Category	Groww	Upstox
Basic Details	•Broker Type: Digital-first discount broker •Founded: 2016 (broking entity expanded later from MF platform)	•Broker Type: Discount broker •Founded: Legacy RKSV/Upstox retail broking entity
Charges & AMC	•Trading and Demat Account Opening: Rs 0 •Trading AMC: Rs 0	•Account Opening: Rs 0 •Demat AMC: Rs 150 per year (first-year concessions may apply in offers)
Brokerage	•Equity Delivery: Lower of Rs 20 or 0.05% per order •Equity Intraday: Lower of Rs 20 or 0.05% per order	•Equity Delivery: Rs 20 or 2.5% (whichever is lower) •Equity Intraday: Rs 20 or 0.05% (whichever is lower)
Other Charges	•Auto square-off charge: Rs 50 •Statutory and exchange charges apply separately.	•Call and Trade: Rs 20 per executed order •Instant money transfer fee and physical statement fees may apply
Leverage (Margin)	•Margin and leverage depend on segment and risk policy. •Source section introduces margin topic but does not expose one fixed leverage number in the extracted snapshot.	•Margin/leverage is segment specific and governed by exchange/risk policies. •Delivery generally follows full margin and intraday can provide lower upfront margins.
Features	•Paperless onboarding and simple UX. •Strong mutual fund and retail investing workflow.	•Digital-first execution with mobile/web stack. •Strong derivatives support and low brokerage positioning.
Trading Platforms	•Groww Mobile App •Groww Web Platform	•Upstox Pro web platform •Upstox mobile app
Reviews & Ratings	•Positioned as beginner friendly with strong app adoption. •In this source snapshot, no single numeric consolidated rating table is shown.	•Commonly viewed as low-cost, trader-friendly platform. •In this extract, no final single consolidated numeric rating table is shown.
Investment Options	•Equity •Intraday and derivatives	•Equity •F&O
Order Types Offered	•Standard market and limit order flows •App and web based execution	•Standard market and limit orders •Delivery/intraday/F&O execution flows
Suitable For (Investor Type)	•First-time investors preferring clean mobile-first experience. •Cost-conscious users who also invest in direct mutual funds.	•Cost-sensitive active traders. •App-first users who want strong F&O workflow.
Pros and Cons	•Pros: •Zero opening/AMC and low brokerage.	•Pros: •Competitive low-cost brokerage model.

Detailed Comparison

Basic Details

Groww	Upstox
•Broker Type: Digital-first discount broker •Founded: 2016 (broking entity expanded later from MF platform) •SEBI Registration: INZ000301838 •NSE Member Code: 90187 •Net Worth: Rs 1433.11 Cr	•Broker Type: Discount broker •Founded: Legacy RKSV/Upstox retail broking entity •SEBI Registration: INZ000315837 •NSE Member Code: 13942 •Net Worth: Rs 839.83 Cr

Charges & AMC

Groww	Upstox
•Trading and Demat Account Opening: Rs 0 •Trading AMC: Rs 0 •Demat AMC: Rs 0	•Account Opening: Rs 0 •Demat AMC: Rs 150 per year (first-year concessions may apply in offers) •App/web platform model with low-cost pricing

Brokerage

Groww	Upstox
•Equity Delivery: Lower of Rs 20 or 0.05% per order •Equity Intraday: Lower of Rs 20 or 0.05% per order •Equity Futures: Flat Rs 20 per order •Equity Options: Flat Rs 20 per order •Direct Mutual Funds: Rs 0 commission	•Equity Delivery: Rs 20 or 2.5% (whichever is lower) •Equity Intraday: Rs 20 or 0.05% (whichever is lower) •Equity Futures: Rs 20 or 0.05% (whichever is lower) •Equity Options: Flat Rs 20 per order •Currency/Commodity: Similar low-cost flat-fee pattern as per segment tables

Other Charges

Groww	Upstox
•Auto square-off charge: Rs 50 •Statutory and exchange charges apply separately.	•Call and Trade: Rs 20 per executed order •Instant money transfer fee and physical statement fees may apply •DP sell charges and statutory charges are additional

Leverage (Margin)

Groww	Upstox
•Margin and leverage depend on segment and risk policy. •Source section introduces margin topic but does not expose one fixed leverage number in the extracted snapshot.	•Margin/leverage is segment specific and governed by exchange/risk policies. •Delivery generally follows full margin and intraday can provide lower upfront margins.

Features

Groww	Upstox
•Paperless onboarding and simple UX. •Strong mutual fund and retail investing workflow. •Unified app for stocks, IPOs, ETFs, and MFs. •Educational resources via blogs and ebooks.	•Digital-first execution with mobile/web stack. •Strong derivatives support and low brokerage positioning. •Direct mutual fund access with zero commission.

Trading Platforms

Groww	Upstox
•Groww Mobile App •Groww Web Platform •915 by Groww (advanced web terminal)	•Upstox Pro web platform •Upstox mobile app

Reviews & Ratings

Groww	Upstox
•Positioned as beginner friendly with strong app adoption. •In this source snapshot, no single numeric consolidated rating table is shown.	•Commonly viewed as low-cost, trader-friendly platform. •In this extract, no final single consolidated numeric rating table is shown.

Investment Options

Groww	Upstox
•Equity •Intraday and derivatives •IPO •ETFs •Direct mutual funds •Digital gold	•Equity •F&O •Commodity •Currency •Mutual funds

Order Types Offered

Groww	Upstox
•Standard market and limit order flows •App and web based execution •Advanced workflow through 915 terminal for active users	•Standard market and limit orders •Delivery/intraday/F&O execution flows •Call-and-trade assisted execution

Suitable For (Investor Type)

Groww	Upstox
•First-time investors preferring clean mobile-first experience. •Cost-conscious users who also invest in direct mutual funds. •Traders seeking simple flat-fee execution.	•Cost-sensitive active traders. •App-first users who want strong F&O workflow. •Investors needing discount pricing across major segments.

Pros and Cons

Groww	Upstox
•Pros: •Zero opening/AMC and low brokerage. •Strong digital onboarding and usability. •Commission-free direct mutual funds. •Cons: •Limited offline support model. •Advisory depth is lower than traditional full-service broker setups.	•Pros: •Competitive low-cost brokerage model. •Broad segment coverage across equity, derivatives, commodity, and currency. •Free account opening and strong digital onboarding. •Cons: •Assisted services add extra charges. •Some advanced full-service advisory expectations may not be met.

Final Note

Use this side-by-side comparison as a starting point and verify the latest brokerage and compliance details on official broker pages before taking decisions.