Eloelo Posts Impressive Growth Metrics Amid Funding Discussions

Eloelo Group Sees Rapid Growth, Aims to Raise $50 Million in Fresh Funding Round

The Eloelo group, an entertainment startup behind learning platform Master TV, micro-drama OTT vertical Story TV, and social interactions app Eloelo, has achieved an annual revenue run rate (ARR) of $230 million in less than two years since its launch. According to the company's pitch deck, reviewed by Moneycontrol, this milestone was reached in January 2026.

The Eloelo group competes with other startups in the entertainment space, including IPO-bound Kuku and Lightspeed's portfolio companies Pocket FM and Seekho. The surge in interest in short-format videos has driven up engagements and drawn in millions of users for these companies.

Riding the Micro-Drama Wave

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The Eloelo group is seeking to raise over $50 million in a fresh funding round, with investment bank Avendus tapped to facilitate the deal. The round is still in the works, and the investors have yet to be finalized. The contours of the deal, including a potential change in the total round size, may evolve in the coming weeks.

Key Business Metrics

The Eloelo group's pitch deck reveals significant growth in its annual revenue run rate (ARR). The ARR stood at $230 million as of January 2026, a 10x growth from $23 million in June 2025. This reflects a remarkable expansion in just seven months, from near-zero in April 2024.

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The group has also seen a significant improvement in its cash flow, with monthly cash inflows of Rs 3-5 crore since October 2025. Prior to this, the company was experiencing monthly losses of Rs 5-10 crore.

Future Projections

The Eloelo group has projected an ARR of $273 million by the end of March 2026. A significant majority of this revenue, around 80%, is expected to come from the micro-drama OTT vertical Story TV, while the remaining 20% will be generated by Master TV, Eloelo, and Connecto combined.

The Eloelo group's pitch deck serves as a brief presentation shared with potential investors ahead of a fundraise. The company has raised $50 million over the years from investors such as WaterBridge, Lumikai, Gameskraft, and Kalaari Capital.