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NIFTY23,4060.33%
SENSEX74,3460.41%
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NIFTY IT29,3845.57%
PHARMA24,0870.33%
AUTO26,0930.05%
FMCG48,1241.01%
METAL13,5350.17%
REALTY762.601.39%
ENERGY40,1970.02%

Gleeden Surpasses 4 Million Users in India, with Bengaluru Emerging as Leading City

Bengaluru has emerged as the leading city for users of Gleeden, a platform for extramarital affairs, as the app crossed a major milestone of 4 million users in India. This achievement underlines shifting relationship dynamics in urban centres, where individuals are increasingly seeking companionship and personal fulfilment outside conventional setups.

According to reports, Bengaluru alone accounts for 18% of Gleeden's total Indian user base, making it the top contributor. The city is followed closely by Hyderabad, Delhi, Mumbai, and Pune, highlighting how metro cities continue to dominate the platform's growth. At the same time, Gleeden noted a steady rise in users from tier-2 cities, pointing to a wider cultural shift beyond just India's biggest urban hubs.

The platform, which positions itself as a space for private and discreet dating, attributes its rapid expansion to changing attitudes towards companionship and personal fulfilment. Most of its users are married or in long-term relationships, indicating that the app caters to individuals seeking emotional connections outside conventional setups. This trend suggests that urban India is silently seeking relationships that they would like to hide from their closed ones, as Gleeden calls itself a 'discreet' app.

Read also: Kumar Mangalam Birla to Address Concluding Function of RSS Training Camp

User Demographics and Behaviour Patterns

CategoryStatistics
User Base65% men, 35% women
Female Participation Growth (past 2 years)148%
Average Daily App Time1-1.5 hours
Peak Activity Hours12 pm - 3 pm, 10 pm - midnight

Gleeden's user behaviour patterns further underline the platform's engagement levels. On average, Indian users spend between one to one-and-a-half hours daily on the app. Activity peaks during afternoon hours between 12 pm and 3 pm, and again late at night from 10 pm to midnight. Preferences also reflect specific trends, with men tending to seek women aged 25 to 30, while women show a stronger inclination towards men aged 30 to 40, particularly those in financially stable professions such as doctors, senior executives, and chartered accountants.

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