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Samhi Hotels Aims to Double Revenue to ₹3,000 Crore

Samhi Hotels Ltd, a hotel ownership company operating under multiple brands such as Marriott International and IHG, is targeting a significant revenue growth of ₹3,000 crore over the next few years. The company has expanded its portfolio across key Indian cities and is making a strategic investment in Rare India, a boutique hospitality platform.

Key Highlights

  • Samhi aims to double its topline to ₹3,000 crore from the current ₹1,200 crore.
  • The company expects to achieve 9-10% same-store growth as new inventory comes into play.
  • Samhi's portfolio currently includes approximately 7,500 rooms, with a mix of mid-scale, upper mid-scale, and upscale hotels.
  • The company expects to shift its revenue mix towards upscale hotels, with upscale properties accounting for 65% of revenues and mid-scale properties accounting for 35%.

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Recent Financial Performance

  • In FY25, Samhi reported a profit after tax of ₹85.5 crore, compared to a net loss of ₹338.6 crore in FY24.
  • The improvement in financial performance reflects stronger hotel demand, improved occupancy, and better operating performance across the portfolio.

Investment in Rare India

  • Samhi has acquired a 70% stake in Rare India with a total investment of around ₹45 crore.
  • The company plans to transform Rare from a representation platform into a broader brand and distribution platform for independent boutique hotels.
  • Rare will sign an affiliation agreement with Marriott International, granting it exclusive rights in India, Sri Lanka, Nepal, and Bhutan to onboard properties to Marriott's Outdoor-Collection on its loyalty platform.

Read also: FirstClub Secures $55 Million in Funding from Peak XV, Sofina, and Other Investors 9 Months After $22 Million Series A Round

Growth Strategy

  • Samhi's expansion plans come after a sharp improvement in financial performance.
  • The company aims to understand the rapidly growing leisure hospitality segment through its investment in Rare India.
  • Samhi prefers smaller, experience-led properties that focus on unique locations and curated stays.

Investor Takeaway

Investors should consider Samhi Hotels Ltd for long-term growth potential due to its expansion plans and strategic investments.

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