Moneycontrol Maintains Top Position in India's Digital Business News Segment

Moneycontrol Retains Position as India's Leading Business News Platform

According to data from global audience measurement agency Comscore, Moneycontrol has maintained its position as India's leading business news platform in April, recording the highest number of unique visitors in the category. The platform attracted 37.01 million unique visitors during the month, ahead of The Economic Times, which recorded 35.07 million unique visitors.

In addition to its strong lead in unique visitors, Moneycontrol also maintained its lead across other digital engagement metrics. The platform recorded 274.44 million page views in April, more than twice the 114.17 million logged by The Economic Times, according to Comscore data. This significant gap in page views highlights Moneycontrol's dominance in the business news space.

The gap widened further on reader engagement. Moneycontrol users spent 525.64 million minutes on the platform during the month, compared with 157.26 million minutes on The Economic Times, according to Comscore data. This substantial difference in engagement time underscores Moneycontrol's ability to retain users and provide them with valuable content.

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The latest Comscore data reinforces Moneycontrol's position as India's leading business and financial news platform, helped by the unmatched combination of real-time market data, analytics, breaking news, research, and views coverage. Moneycontrol's lead across key metrics reflects its importance among investors and business leaders seeking insights and in-depth analysis in an increasingly complex economic environment.