Fullife Healthcare Secures Rs 300 Crore Investment from Elev8 Venture Partners to Scale Wellness Portfolio

Fullife Healthcare Secures Rs 300 Crore in Series D Funding

Fullife Healthcare, a Mumbai-based company operating the active nutrition brand Fast&Up and beauty nutrition brand Chicnutrix, has raised Rs 300 crore in a Series D funding round led by Elev8 Venture Partners and its limited partners. This marks Elev8 Venture Partners' first investment in the direct-to-consumer (D2C) space.

The fresh capital will be utilized to accelerate growth, launch new products, and strengthen Fullife Healthcare's international presence. The company, which is already profitable, offers over 100 SKUs spanning hydration, metabolic health, sports nutrition, and beauty wellness. Fullife Healthcare plans to enter adjacent, high-growth segments such as digestive health, sleep support, and protein-based nutrition.

Key Highlights:

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• Rs 300 crore raised in Series D funding round
• Elev8 Venture Partners leads the funding round
• 100 SKUs offered across various health and wellness categories
• Expansion into adjacent segments such as digestive health, sleep support, and protein-based nutrition
• Plans to scale manufacturing, develop new delivery formats, and enhance omnichannel distribution
• Presence in over 40 countries with further expansion in key international markets

Investor Perspective:

The deal marks Elev8 Venture Partners' sixth investment from its current fund and reflects the firm's conviction in the health and wellness segment driven by increasing consumer focus on fitness, nutrition, and preventive care. Elev8 Venture Partners sees strong tailwinds in the health and wellness segment and believes Fast&Up reflects its emerging category and the team's ability to build a scaled consumer health platform from India.

Company Background:

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Fullife Healthcare was founded in 2011 and has investors such as late Rakesh Jhunjhunwala, Sixth Sense Ventures, Kotak Securities, Akash Prakash, and Morgan Stanley Private Equity Asia. The company operates Fast&Up, launched in 2015, which focuses on active lifestyle nutrition, while Chicnutrix caters to beauty and wellness and NightOut recreational hydration.